Fans will see the Fever logo on the men’s first-team kits worn today. It will also feature on the Chelsea Women and Academy players’ kits for their forthcoming seasons.

Full details of the partnership and the enhanced Chelsea fan experience will be unveiled at a press event in September at Stamford Bridge, where additional surprises and experiences for fans will also be announced.

Inspiring more than 200 million people every month, Fever has become the world’s leading technology platform for entertainment discovery. Fever has partnered with some of the leading brands and creators worldwide to power over 150,000 experiences and venues across all major live entertainment categories, including music, theatre, sports, cultural institutions, and blockbuster immersive experiences.

Chelsea fans can sign up at feverup.com starting today to be the first to know about the upcoming partnership and benefits.

Chelsea Football Club’s chief revenue officer Casper Stylsvig said of the partnership: ‘We are delighted to welcome Fever to the club as Principal Partner. As a company they have been hugely innovative in the live entertainment industry, helping their users to access events and experiences in a new way. Their service level is first-class, and we know they will help people discover not only Chelsea but also London as a city as well, in a unique and immersive way.’

Fever’s SVP of global business development, Mariano Otero, said: ‘Fever is thrilled to partner with Chelsea FC as we further our mission to elevate the fan experience for the world’s leading brands through innovative technology. This partnership will equip one of the world’s top football clubs with cutting-edge technology, creating even more exciting and creative ways for fans to engage with their team.’